From 800 Followers To 300K: CSK Fan’s Viral Video Gets Her Brand Deals

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Aaryapriya Bhuyan, 19, became an online sensation after a video of her reaction to MS Dhoni's dismissal during an IPL match between Chennai Super Kings and Rajasthan Royals went viral.

CSK Fan Girl, Aaryapriya Bhuyan went viral after her emotional reaction to Dhoni's dismissal during an IPL match on March 30.
CSK Fan Girl, Aaryapriya Bhuyan went viral after her emotional reaction to Dhoni's dismissal during an IPL match on March 30.

A 19-year-old Chennai Super Kings (CSK) fan, hailing from Guwahati went viral after her emotional reaction to Dhoni getting out early, was captured on camera. Her reaction was everywhere, from Instagram to X, with several meme pages also sharing her video.

With Aaryapriya Bhuyan getting all the social media attention, her Instagram followers list witnessed a massive spike from just 800 to over 3,00,000 only within a short span of time. Not only this, but she also caught the eyeballs of brands like Swiggy and Yes Madam.

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    In one of her recent videos, Aaryapriya was seen collaborating with Swiggy Instamart for a project. “Collab for a reason," read the caption.

    A second video showed her collaborating with Yes Madam. The overlay text on the video reads, “I was sad when Dhoni got out, but then I got a free Korean cleanup from Yes Madam."

    “From oops to happy moment, thanks YesMadam," said the caption of the video.

    Several social media users took to the comment section of her videos, which have millions of views and posted funny comments.

    “Dhoni made her career even after getting out," one Instagram user jokingly wrote.

    A second commented, “Now she became an influencer at the age of just 19."

    “That’s how her cricket ticket turned into golden ticket," another wrote.

    A fourth remarked, “That cricket match ticket was a lottery for your."

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      The video is from March 30 when CSK supporters were left disappointed after the team’s defeat to Rajasthan Royals. Adding to their heartbreak, star player MS Dhoni was dismissed early in the game, managing to score just 16 runs.

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